EXAMPLE SITUATIONS / FICTIONAL CONCEPT

Choosing Priorities

Imagine a small service practice with a website refresh, a new offer and several internal improvements all competing for attention. Everyone can explain why their idea matters, but the team has not agreed what must happen first.

Choosing Priorities — fictional illustrative clay concept
Original generated scene. This is an imagined situation, not completed client work.

THE QUESTION BEFORE THE PLAN

Look a little
closer first.

  • What need would each idea address?
  • Which commitments are already fixed?
  • What information could change the order?

ILLUSTRATIVE MATERIALS / NO CLIENT RESULTS CLAIMED

Make the thinking visible.

01

A visible inventory of possibilities

Name the situation using information the people involved recognize.

02

A comparison of need, uncertainty and effort

Separate observations, assumptions and choices before committing.

03

A now / next / later board with a small parked list

Record a next step without pretending the unknowns are resolved.

STILL TO BE DECIDED

A useful example
leaves room for questions.

  • Which piece of work can genuinely be started?
  • Who can confirm the capacity assumption?
  • When will the parked ideas be reviewed?

This fictional scenario explains an approach. A real project would need its own context, participants, scope and agreement.

TWO MORE PERSPECTIVES

Keep exploring.

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